Skip Navigation
Close Search

Search Jobs

Search

Employees brainstorm by posting sticky notes to the window Employees brainstorm by posting sticky notes to the window

Push us. Amaze us. Inspire us.

Careers in Marketing

Are you a marketing whiz? Dare to communicate around the world as you put strategy into action through integrated marketing plans in digital, print, email, webinars, trade shows and more.

Senior Content Strategist/Writer for Global Partner and Enterprise Programs

Palo Alto, California

Apply Now
Job ID R1813161

Senior Content Strategist and Writer for Global Partner and Enterprise Programs

We’re looking for a talented, creative thinker and writer who will be responsible for developing content strategies and thought-leadership collateral to deepen relationships with strategic customer and partner audiences. As part of our Global Relationship Strategy marketing team, you must be a confident editor and storyteller. You should have messaging experience, so you can lead the creation and implementation of a global strategy and key deliverables. Good interpersonal skills will be required to collaborate closely with our global customer and partner relationship marketing teams to support business objectives and achieve results.

Responsibilities include:

  • Develop audience-based messaging, content strategies, and quarterly roadmaps for strategic customer and partner audiences, including (but not limited to) Alliance and Technology Partners, SIs, CIOs, and IT Decision Makers
  • Develop compelling audience-facing content to engage and deepen relationships with target audiences. Deliverables include (but are not limited to) digital experiences, keynote talk tracks, event signage and presentations, flipbooks, email nurture streams, white papers, ebooks, videos, infographics, and more
  • Collaborate with Global Relationship Customer and Partner teams to build and deliver compelling messaging and outputs that drive business impact
  • Explain technical topics in thought-leadership trend and business terms for technical and non-technical audiences; produce clear, easily-consumable, high-impact content that features our value propositions
  • Use data-driven, decision-making skills to continually optimize and improve content assets and use
  • Have an audience-driven obsession to understand needs and translate them into relevant and useful assets
  • Develop creative assets that engage target audiences, including strategic partners (alliance, technology, and channel partners) and target customers (CIOs, target verticals)
  • Manage and monitor multiple projects through various stages of development

Experience and Education

  • A minimum of 7-10 years of experience as a writer, editor, communications professional, and/or journalist with B2B publications or IT companies
  • Content strategy experience, including audits, gap analysis, and B2B technology customer journeys
  • Strong writing and storytelling skills with an ability to understand and convey industry trends at the intersection of business and technology
  • Global messaging and content development, writing, editing, and/or journalism skills
  • Ability to collaborate across teams and functional groups in a large, corporate environment
  • Understanding of VMware products and services a plus, but not required
  • Position is based in Palo Alto, CA
  • BA/BS/MBA is a plus

Your saved jobs

You have not saved any jobs.

Recently viewed opportunities

You have not viewed any jobs.

Job Alerts

Get the latest career opportunities as soon as they become available.

Interested InEnter category and/or location, then click ADD. You must have at least one alert to sign up.